SEO Programs

Posted on August 10, 2011 by

One of the most important items in any online marketing program is the ability to score very highly in the Search Engines for rankings on keywords used by your potential customers.
 
They go to Google or Yahoo or the new Bing and they type in a phrase that will attempt to find the kind of company that they are willing to do business with – and this is the kind of response that we can program directly into a client’s website from it’s beginnings. 

Our Canadian SEO Program will see a major amount of work done for this Program over the complete 12 month period as we will attempt to define your Keyword phrases, discover your competitors usage of their own keywords, develop a completely new set of keywords for your own use, and then re-subscribe to the top 10 search engines. This will take somewhere between 12 and 18 weeks to fully implement the SEO positioning but will raise your company’s positioning of your placement within the top 10 engines on a global basis in your own vertical marketing channel.

Keyword/Phrases Selection:
We will develop the original set of keyword phrases for broad and exact keywords chosen to be used. These keywords will all have to be “phrased” for our use, before we can actually begin to test them as they are and that newly phrased keyword list will become the benchmark for our positioning and will ensure that we begin with a fresh start. The client will have to first, check that all terms are in use as suppliers to the company; that each term exists, or will have to be re-phrased and that any ‘extra’ terms be listed but only as ‘alternates’ to this original list.

Rankings Benchmark:
We will then establish the current positioning rate of these terms in the top 10 search engines by running our weekly reports. There, we will track the client’s positioning in the top 10 with these keyword phrases and then note your positioning. We will run reports on a weekly basis here for each and every week for the complete annual program.

Competitors Positioning:
Next, we will search for our competitors keywords, and do a comparison report for this quarter repositioning of each. We suggest using the top 5 to 10 LOCAL competitors for comparison and a further top 10 for each keyword phrase that we choose to use as a trial. Once we record the positions of our competitors keywords and their resulting positioning, we will then note which of the words works best and under which of the top 10 search engines and incorporate similar but different tactics for your own program, as needs be. This is a long and involved process that takes up a major part of each of our SEO task days but is necessary to maintain current ranking positions.

New Keyword Phrase Development:
We will then generate new keywords for our own use. We will use the original re-phrased set as the base set to which we will add/delete to that set using the competitors sets that attain higher positioning than our own. Once generated, we will then run those tags through each of the individual top 10 search engine criteria for the best placement, making individual changes where necessary. Once finished with this step we will have finalized our keyword phrase for the next SEO term.

Top 10 Search Engine Subscribing:
We will lastly, subscribe all new keyword phrases to the top 10 Search Engines, and then monitor our position over the balance of the quarter. This is rather lengthy, as the search engines only indicate that they send out their robots in response to new subscriptions “within a few weeks.” However, we will monitor that process on a weekly basis once we’ve newly re-subscribed.

Linking Tasks – Offpage SEO:
A large part of our success has been the ability to discern and develop our own specialized lists of authority sites, trusted sites, forums, search engines for us to list our clients with in regards to acquire backlinks. These are truly “incoming” back links only in that has shown to be the best manner in which to achieve higher rankings without delving into the reciprocal exchanges in non-sector link farms and such items. And yes this does include business social networking backlink candidates as well at many global social media sites too! We hand submit personalized requests to all of our backlink candidates for each and every one of them for our clients and we see the resulting climb in ranking positions as a result. Our backlink lists grow weekly as we scour the web for more authority sites within client sectors and we feel that this time is very well spent for our client SEO rankings!

Ongoing SEO Tasks:
Once we finalize our keyword phrase listings, we will then continue to complete weekly searches and record and report our positioning over the remainder of the annual program. If it appears that some or any of our new keyword phrases are not working, we will then attempt to raise our positioning at that time by re-substituting new tags that will be held in that substitute role till needed.

New Google LOCAL Search Engine Programs:
With the advent/blend of the new Google algorithms as a part of the Google Maps and 7-pack series now merged into the single index/algo called Google PlaceSearch, we also offer a new lower-cost program to allow local businesses to take part in getting their sites “up” and into much higher rankings for Google Canada searches too! Ask for one of our SEO Program outlines and we’ll send it off to any prospective local client who is looking at beginning a new Local SEO campaign too! Whether your looking for a Hamilton Local SEO campaign or even something more GTA oriented, we can do the tasks!

A short list of our various SEO campaigns for global and local SEO businesses would include the following…

  • Hamilton Search Engine Optimization programs
  • Hamilton search engine optimization campaigns
  • Hamilton SEO proposals and campaigns
  • Waterdown search engine optimization programs
  • Waterdown SEO campaigns
  • Waterdown Search Engine Optimization proposals and campaings
  • Hamilton Local SEO programs
  • Local SEO campaigns for small business
  • Local Search Engine Optimization programs for small and medium business
  • Local Hamilton SEO campaigns for non-profits and charities
  • Local Hamilton Search Engine Optimization for small businesses
  • Local Ontario SEO programs
  • Local Ontario Search Engine Optimization proposals for non-profits
  • Local GTA SEO programs
  • Local GTA Search Engine Optimization for small businesses

For more information on our SEO Programs and to find out about a plan specially geared for your website, call us today at (905) 667-8565!

 

Or click here to visit our Canadian Search Engine Optimization Blog at www.canuckseo.com!

As one of the leading SEO firms in the Hamilton area of Ontario, we specialize in Hamilton SEO campaigns and Waterdown Search Engine Optimizaton campaigns for Local Search clients over the whole metropolitan area. We work doing our Hamilton Search Engine Optimization and Waterdown SEO campaigns for both small and med sized businesses, as well as working for local ad agencies, branding agencies and even for municipal services departments too on search engine optimization campaigns for one and all.